Life + Health Premium Play (The 5% Rule)
- David Peterson
- Oct 7
- 1 min read
On this call, I broke down The 5% Rule—a simple, powerful strategy that helps clients protect 100% of their income by investing just 5% into life and disability insurance. We walked through how to shift from selling products to selling principles using the “Job A vs. Job B” story, handle common objections with confidence, and make protection conversations natural, effective, and real. This play isn’t theory—it’s something you can use today to change lives and grow your business.
To view this post, click the link below:
Passcode: D!W0QWr!
Comments